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Job Title: Product Director, Market Development & KOL Engagement, CAR-T
Company Name: Johnson & Johnson
Location: Horsham, PA
Position Type: Full Time
Post Date: 03/18/2026
Expire Date: 04/17/2026
Job Categories: Advertising/Marketing/Public Relations, Healthcare, Other, Executive Management
Job Description
Product Director, Market Development & KOL Engagement, CAR-T
<p style="text-align:left !important">At Johnson &amp; Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at <a target="_blank" href="https://www.jnj.com."><span style="color:#0000ff"><u>jnj.com</u></span></a>.</p><p></p><p>As guided by Our Credo, Johnson &amp; Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson &amp; Johnson, we respect the diversity and dignity of our employees and recognize their merit.</p><p></p><p></p><p style="text-align:left"><b><span><span>Job Function: </span></span></b></p>Marketing<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b><span><span>Job Sub </span></span><span><span>Function: </span></span></b></p>Advertising &amp; Promotions<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>Job Category:</b></p>Professional<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>All Job Posting Locations:</b></p>Horsham, Pennsylvania, United States of America<p style="text-align:inherit"></p><p style="text-align:inherit"></p><p style="text-align:left"><b>Job Description:</b></p><p>Johnson &amp; Johnson is currently recruiting for a Product Director, Market Development &amp; KOL Engagement for CARVYKTI, located in Horsham, PA.</p><p></p><p><b>About Oncology </b></p><p>Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.</p><p></p><p>Our Oncology team is focused on the elimination of cancer by discovering new pathways and modalities to finding treatments and cures. We lead where medicine is going and need innovators with an unwavering commitment to results.</p><p></p><p>Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.</p><p></p><p>Learn more at <a href="https://www.jnj.com/innovative-medicine" target="_blank">https://www.jnj.com/innovative-medicine</a></p><p></p><p>The Product Director will develop and execute multiple myeloma market development and continued elevation of Janssen’s novel CAR-T therapy in multiple myeloma. In this role, you will be responsible for generating insights, shaping, and implementing market development initiatives.  This Product Director will work across multiple functions and teams, including brand marketing, field sales (OS, TLLs, LMS), and strategic alliance partners at Legend Biotech to help execute key business initiatives.</p><p></p><p><b>Position Description:</b> </p><ul><li><p>Leads development of marketing plans, including strategy, positioning, and messaging, to achieve business goals. These plans will include leading development and execution of peer-to-peer marketing strategy and content creation across indications for CARVYKTI.</p></li><li><p>Lead creation of comprehensive KoL engagement strategy for top Carvykti accounts partnering with various field teams and strategic alliance partners to drive Carvykti advocacy &amp; utilization vs. competition.</p></li><li><p>Shape the future educational plan for CARVYKTI through development of innovative personal and non-personal educational platforms.</p></li><li><p>Develop and lead congress and convention strategy and execution; collaborate with US medical affairs and global marketing to ensure alignment.</p></li><li><p>Lead advisory boards, analytics, and market research to generate insights for marketing initiatives in partnership with the insights and analytics team for current and future Carvykti indications (CARTITUDE-5).</p></li><li><p>Ensures strategies, marketing assets and tactical plans are developed and performed in close partnership with Strategic Alliance Partner, Global Commercial Strategy Organization, Sales, Sales Learning &amp; Development, Medical Affairs, and key internal partners </p></li></ul><p></p><p><b>Qualifications: </b> </p><p><b>Requirements:</b> </p><ul><li><p>A minimum Bachelor’s degree is required; MBA or advanced degree in related field is helpful. </p></li><li><p>A minimum of 7 years of relevant business experience, including pharmaceutical and healthcare knowledge  </p></li><li><p>A minimum 5 years&#39; experience in Sales, Marketing, Managed Care Account Management, Pricing and/or related fields and/or experience in a qualified leadership development program</p></li><li><p>Proven proficiencies in marketing, project management, and clear communication. </p></li><li><p>Ability to travel up to 50%, which may include overnight and weekend travel.  </p></li></ul><p></p><p><b>Preferred:</b> </p><ul><li><p>People leadership experience  </p></li><li><p>Experience in oncology  </p></li><li><p>Experience in strategic alliance management</p></li><li><p>Previous customer facing experience</p></li><li><p>Experience with product launch</p></li></ul><p></p><p>Johnson &amp; Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. </p><p></p><p>Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center  (ra-employeehealthsup&#64;its.jnj.com) or contact AskGS to be directed to your accommodation resource.</p><p style="text-align:inherit"></p><p style="text-align:inherit"></p><p> </p><p> </p><p><b>Required Skills: </b></p><p> </p><p> </p><p><b>Preferred Skills:</b></p>Advertising, Brand Identity, Brand Positioning Strategy, Brand Reputation Management, Budget Management, Content Management, Customer Intelligence, Data Analysis, Design Mindset, Execution Focus, Financial Analysis, Interpersonal Influence, Marketing Campaign Management, Organizing, Performance Measurement, Public Relations (PR), Sales Promotions, Social Media Management, Tactical Planning, Technical Credibility
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Contact Information
Company Name: Johnson & Johnson
Website:https://jj.wd5.myworkdayjobs.com/en-US/JJ/details/Product-Director--Market-Development---KOL-Engagement--CAR-T_R-061400
Company Description:

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